Innovate. Then test. The best ideas are the ones that convert. We base our marketing decisions on rigorous A/B tests and years of historical data, all performed and analyzed by our team in-house.
We develop and market a portfolio of more than 60 different in-house products and brands. Each brand targets a specific niche and provides a strong foundation to support a relationship with the customer.
Our design starts with the product itself and continues through to the packaging, website, banner ads and promotional collateral. We manage this entire process in house, guiding the look and feel of each product through all formats.
We don’t just design our websites in house. We slice them too. We do both front end and back end coding for our entire portfolio of websites as well as our data management and traffic acquisition platforms. When it comes to software tools, if we don’t have it, we build it.
We use every channel at our disposal to drive traffic and reach customers, with an individual strategy for each product. We start with large scale display campaigns and back them up with SEO and PPC marketing. Into that mix we add social media and video outreach.
We built our proprietary e-commerce engine to power our expansive network of product websites. On the front end, we give the customer a seamless shopping experience, while on the back end, we’re able to centrally manage our portfolio of websites to extract high impact business intelligence from across all of our niches.
We ship and store our products on site, so we can provide the fast, reliable delivery customers demand. When customers expect to talk to a real person, our in-house customer service department handles all their questions.